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Highlights of 1st consumer goods expo

Xinhua | Updated: 2021-05-12

The first China International Consumer Products Expo concluded on Monday in Haikou, the capital of South China's Hainan province. The expo has provided a new platform for global enterprises to showcase their quality products and share the development opportunities brought by the Chinese market. Let's take a look at some highlights and achievements from the expo.

A total of 70 countries and regions were represented at the four-day expo, and 2,628 brands under 1,505 enterprises from home and abroad participated in the exhibitions.

Covering 80,000 square meters, the expo attracted more than 240,000 normal visitors, 30,000 buyers and professional visitors, as well as nearly 1,000 journalists from more than 160 news media outlets from home and abroad.

During the three days ending May 9, the Hainan pavilion attracted about 20,000 visitors, with 103.1 million yuan in tentative deals and 1.54 billion yuan in definitive deals.

The boutique livestreaming rooms established during the expo attracted more than 16 million viewers, with total transactions covering over 960,000 products, worth 68 million yuan.

The expo featured more than 130 events, including 93 new product debuts, 12 matchmaking conferences, and 23 investment promotional activities.

A total of 83 new product debut events were organized for global brands, while 10 local product promotional events were held for domestic exhibitors, with more than 550 new products launched.

Some renowned research institutions and think tanks from home and abroad released a series of reports and initiatives, such as a travel retail white paper by KPMG and Moodie Davitt Report.

Based on preliminary statistics, more than 80 percent of exhibitors expressed a willingness to participate in the second CICPE, including L'Oreal, Shiseido, Tapestry and KPMG.